About Sean Ondes
I Partner with Businesses and Solo Operators Who Have a Passion to Succeed.
You might be working at your business full-time and have been for a while or you could be planning it out in the early hours before heading to your day job or late at night after a long day at work. No matter where you are, you probably have the same concern that I have:
How do you create something meaningful for yourself and for your customers?
There are millions of businesses built around extracting value from their customers. They sell a product or provide a service and that's it. They might even have a great product or service. They could even offer a warranty that guarantees 100% satisfaction. But that's it. Once you pay and get whatever it is they provide, they're gone. They've extracted value from you and (hopefully) given you something just as valuable in return. That's not a bad transaction but it could be better.
What I've learned is that the real action is always found in creating value for my clients - not just taking it. Instead of selling you a new website, I want to help you achieve your goal. Your goal could be getting more traffic, making more sales, getting more repeat customers, etc. This is a mindset shift that helps me see my customers as partners and it's something that you can do too. Your customers will love you for it and if you've truly made their lives better, richer, easier, or more interesting, they'll keep coming back to you for more.
How Did I Get Here?
Before I discovered my passion and made this career for myself I earned a degree in Archaeology and Anthropology, did some Master's level work in Public Administration, and even trained to deploy and administer CISCO small networks. (That means I never need the cable guy to set up my internet.)
While doing all this exploring, I kept my entrepreneurial spirit. I always kept side businesses running. I built websites, designed business cards and logos, and put together newsletters.
One thing kept coming up with one client after another. They had some idea of what they wanted to work on but it was out of focus. Since their ideas were rough around the edges, many of them ended up giving up on their dreams. These were good people and they had passion but it wasn't enough. They had passion but needed a plan. I wanted to help but I didn't know where to start.
I knew what I had to do. I learned how to give them the help they really needed.
I had a great opportunity to work at a top-notch web development company based in Concord, CA. After that, I got valuable experience building websites for a music related startup and independent record label in Berkeley. While living nearby in Oakland, I got a huge dose of the entrepreneurial spirit that drives a large section of the San Francisco Bay Area.
It seemed like everybody had some sort of side project under development. There was no shortage of spirited conversions over drinks or coffee about a project's next milestone or the technical hurdles of some problem.
I met people that were working on building new website frameworks, creating apps to solve everyday problems, or even planning out how to open and scale a cupcake business.
This is the true startup mindset that people refer to. I'm sure that most of those projects didn't turn out the way they were planned. Many were dropped entirely and maybe others transformed into something totally unexpected.
Finding My Stride
While working full time, I found myself still itching to build something of my own. I've always had a special love for small businesses. To me, they're the absolute backbone of any economy. I don't think I'm waxing poetically when I say that.
I wanted to find a way to help people just starting out. I wanted to help the people that have an idea but aren't sure how to develop it. The people that I was thinking about needed someone to show them the ropes of developing an online marketing strategy, identifying their customers, and polishing it all until it was glassy smooth and totally professional looking.
I found out that this was the way I could really add value for my customers.
These days I spend my time in almost always sunny Albuquerque, New Mexico. When I'm not helping my clients, I'm learning new skills in business, marketing, website building, design, and promotion. And I'm still experimenting.
If you're the go-it-alone type, I've written a few short workbooks that give some solid tips on getting started.
I believe that a fulfilling life has many facets. "All work and no play makes Jack a dull boy." At the end of the day, you can find me studying and teaching Japanese martial arts, reading, cycling, or planning my next trip!